bryan adams

The Hear the World Foundation, a Swiss charitable foundation that supports people in need, and particularly children, with hearing loss, announced yesterday that Bruce Springsteen is now one of his ambassadors. The new ambassador for conscious hearing supports the non-profit’s hearing loss prevention campaign.

Photographer and musician Bryan Adams, an ambassador of the Foundation since its establishment in 2006, took Bruce Springsteen’s official ambassador portrait in the Hear the World pose with one hand behind an ear – synonymous with conscious hearing. The meaningful black-and-white photograph will unite Bruce Springsteen with over hundred other musicians, models and actors who have supported the Hear the World Foundation over the past ten years. The team of renowned ambassadors help to raise global awareness about the importance of good hearing.

Since 2006 the Hear the World Foundation, the cornerstone of Sonova’s CSR engagement – Sonova is the leading provider of hearing solutions, has supported over 80 projects on all five continents, providing financial resources, donating hearing solutions, and training project workers in audiology on site. Efforts such as awareness campaigns, charity events and the sale of the Hear the World calendar, featuring the celebrity ambassadors help to raise global awareness about hearing health and supports children in need with hearing loss enabling them to develop at an appropriate rate for their age. More about the history of the Hear the Word Foundations and its projects can be found here.